Marketing Data Analyst
Officine Maccaferri
Zola Predosa, IT
14h fa

Responsibilities

  • Lead the strengthening of a solid data culture based on the understanding of market and customers dynamics
  • Support the adoption of data driven processes and decisions
  • Analise large set of data with the aim of producing actionable insights
  • Create analysis and reporting to support Business Units and Regional Markets
  • Develop custom data models, algorithms and predictive models to support the identification of business patterns and support business decisions
  • Drive market research activities (e.g. market sizing, competition, customers segmentation)
  • Support the implementation of processes to collect, organize and manage data through DB
  • Support the implementation and the right adoption of Business Intelligence tools and CRM
  • Qualifications

  • Degree in Data Science, Computer Science, Engineering, Maths or related field
  • 2-3 years of work experience. Background in similar positions is a plus
  • Fluency in English
  • Good knowledge of Excel (including pivot tables) and PowerPoint skills
  • Knowledge of Business Intelligence tools (Power BI and Qlik preferred)
  • Understanding and utilization of CRM tools and Digital Analytics
  • Knowledge of Python, VBA and / or other programming languages is an asset such as the knowledge of Machine Learning techniques
  • Problem solving skills and analytical mindset
  • Result-driven attitude, thoroughness, proactivity and good interpersonal skills.
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