Digital Performance Specialist
American Express
Milan, Milano, Italy
6 gg fa

Digital acquisition is a key driver of growth and focus for American Express

Reporting to the Digital Acquisition Manager this role will suit someone who enjoys a diverse, fast-paced, and results-driven environment.

This position is a fantastic opportunity to expand digital marketing skills and drive tangible growth for the business.

The ideal candidate has a good knowledge of digital marketing and media planning with strong focus on performance channel and has proven analytics skills and mindset (knowledge of data analysis and web analytics).

Key to success will be a solid digital background and experience, with the ability to develop strong relationships across internal and external stakeholders (e.

g. creative agencies and media center)

Key responsibilities

  • Coordinate feedback to creative agencies and internal stakeholders
  • Working on delivery digital media plan
  • Analyze reporting to identify and recommended improvements to digital acquisition
  • Execute insights & prepare reports for internal and external stakeholders in excel and PowerPoint
  • Manage third party agencies with a daily relationship
  • Monitor digital metrics and KPIs with pre and post-campaign analysis
  • 1-2 years of experience in performance marketing and / or media planning.Strong understanding and experience of usage of digital channels / platforms to drive direct digital conversions
  • Experience in Financial Services or Insurance ecosystem is a plus
  • Degree in Marketing Communication or similar
  • Fluent in Italian and in English
  • Independent and able to work on multiple projects simultaneously
  • Organization and ability to meet the delivery deadlines
  • Proactivity and ability to find creative and unconventional solution
  • Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.

    We welcome applications from candidates with Protected Category status.

    To complete your application please click on the links below. However, if you require any assistance with the completion of this process or need any reasonable adjustments to be made then please contact the Recruitment Team on recruitment.support.emea aexp.com.

    Talk to our people and you’ll find out what we’re really all about. Open, creative, risk-taking, collaborative and innovative are just some of the expressions you’ll hear.

    It’s our culture that makes American Express an outstanding place to work, and a big part of why we regularly win best workplace awards all over the world including Great Place to Work Italia’s Best Workplace amongst Large Companies and Best Workplace for Millennials awards in 2018.

    If you’re ready to take on a challenge and make an impact, you owe it to yourself to launch or grow your career here.

    Why American Express?

    There’s a difference between having a job and making a difference.

    Amex have been making a difference in people’s lives for over 160 years, backing them in moments big and small, granting access, tools, and resources to take on their biggest challenges and reap the greatest rewards.

    We’ve also made a difference in the lives of our people, providing a culture of learning and collaboration, and helping them with what they need to succeed and thrive.

    We have their backs as they grow their skills, conquer new challenges, or even take time to spend with their family or community.

    And when they’re ready to take on a new career path, we’re right there with them, giving them the guidance and momentum into the best future they envision.

    Because we believe that the best way to back our customers is to back our people.

    The powerful backing of American Express.

    Don’t make a difference without it.

    Don’t live life without it.

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