Digital Marketing Manager - SEA
Eurowings Digital GmbH
Cologne
2 gg fa
  • You are responsible for the execution of paid search strategy of Eurowings and EW Discover
  • Campaign activation, management, optimization, tracking of KPIs, and budget monitoring are your daily tasks
  • Pinpoint issues and suggest potential solutions based on the assessment of campaign performance
  • You write top-notch ad copies in German, English, and possibly in other languages. Moreover, you make quick changes in large accounts
  • With our SEA Expert, you participate in forming our paid search strategy while bringing in your ideas for campaign improvements
  • You collaborate with Business Intelligence (BI), Product, and the Content Team on optimizing processes
  • You have 1-2 years of experience managing large SEA accounts in a digital marketing agency or directly with the brand
  • You have hands-on experience with Google Ads, Microsoft Advertising and already consider yourself an expert in these tools
  • Preferably, you have worked before with SA360, Google Ads Editor, and Microsoft Advertising Editor
  • You are passionate about SEA and keep yourself up to date with the latest requirements and trends of the SEA world
  • Experience working with analytical tools such as Adobe Analytics and Exactag is desirable
  • University degree in Marketing, Business, Economics, or similar field
  • You lose neither your head nor your sense of humor in times of stress
  • Proficiency in English and German. Working knowledge of other European languages is a plus
  • About Eurowings Digital GmbH

    We want to unfold the world to our customers. Eurowings Digitals mission is to deliver the most convenient and affordable end2end travel experience by connecting the physical and digital world.

    While our customers enjoy their journey, we take charge of a carefree travel experience. Not only offering quality flights for affordable prices, but being a travel companion all along the way.

    From their first inspiration to their favorite travel memories. Therefore we launched a whole new company which puts their customer into their total focus.

    Together we are going to discover, develop and test new products along the whole customer journey, on- and offline. In agile and diverse teams we will revolutionize the way of travelling.

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