Brand Manager for Laundry & Home Care
Henkel
Milano, Italy
3 gg fa

YOUR ROLE

Full responsibility for Brand strategy and steering together with the Marketing Manager

Definition of short-term plan to achieve business results and monitoring of KPI’s

Handle marketing mix, promotional plans, brand activation and budget management

Cross functional collaboration with International Marketing team, Sales and Trade Marketing, Supply Chain and Controlling

Coordination of external agencies for the implementation of ad hoc brand projects / activities

YOUR SKILLS

Master's Degree in Economics or Management, Marketing preferred

3-5 years of previous experience in Marketing in FMCG company, previous Trade Marketing role is a nice to have

Able to perform market, financial and Sell-in / Sell-out analysis

Strong analytical and solution-oriented person with enthusiastic and flexible personality

Eager to learn working in team and grow with resilience

Strong knowledge of Excel, Power Point and Database (Nielsen, GFK)

Fluent in Italian and English

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