Marketing Product Manager – Remanufactured parts for Agriculture vehicles
C​NH Industrial
To - Lungo Stura, IT
4 gg fa

Job Type Permanent

Job Family Sales and Marketing


CNH Industrial is a global leader in the capital goods sector with established industrial experience, a wide range of products and a worldwide presence.

  • Each of the CNH Industrial's brands is a major international player in its specific industry : Case IH, New Holland Agriculture and Steyr for tractors and agricultural machinery;
  • Case and New Holland Construction for earth moving equipment; Iveco for commercial vehicles; Iveco Bus and Helieuz Bus for buses and coaches;
  • Iveco Astra for quarry and construction vehicles; Magirus for firefighting vehicles; Iveco Defence Vehicles for defence and civil protection;
  • and FPT Industrial for engines and transmissions. More information can be found on the corporate website : www.cnhindustrial.

    com THE POSITION : The position of Marketing Product Manager for Reman parts for Ag Vehicles will be part of the Ramanufatcuring Parts Sales & Marketing Organization.

    The position can be based in Le Plessis (France) or in Italy (Torino or Modena) MAIN RESPONSIBILITIES :

    Develop and launch new products.

    Manage the life cycle of the existing range and follow up the sales trend

    Adapt price positioning function of market price and expected rentability

  • Drive and work together with all internal stakeholders (Purchasing, Communication, Trade, Sales..) and external suppliers to define and execute product strategy for assigned families;
  • Benchmark in terms of product and price positioning according to the competitive scenario;
  • Support EMEA markets specific requirements (e.g. new product offer, pricing, technical features)

  • Monitor and follow up on the results to put in place recovery actions when needed;
  • Feed the rest of marketing team with product information (e.g. commercial, customer benefits, competitive benchmark) to support the development of sales supporting tools (e.

    g. catalogues, product argues, salesmen guides..),


  • Degree in Economics , Marketing or Management Engineering;
  • Strong interest in product management, previous experience in product management / development;
  • Experience in the automotive industry (IAM, OES or OEM aftersales) for 3 years minimum is mandatory;
  • Knowledge of agricultural machinery and the agricultural market

  • Fluent in English, written and oral;
  • Excellent analytical and problem solving skill, as well as good synthesis skills;
  • Ability to work independently and by objectives, as well as with a team;
  • Self-motivated with high energy level and a strong work ethic;
  • Capacity to be adapt to a multicultural environment;
  • Availability for short international travels;
  • Dynamic and enthusiastic with good communication skills (clear and effective);
  • Excellent knowledge of MS Office (Excel, Access, Powerpoint).

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