Digital Marketing Adobe Campaign Lead
Accenture
Torino
9 gg fa
  • Descrizione profilo
  • JOIN A TEAM WITH UNPARALLELED EXPERIENCE IN BUSINESS PROCESSES ACROSS INDUSTRIES AND FUNCTIONS. Our deep knowledge in business processes starts with our people, whose training and wide experience in the field, technical and functional, provide us with the know-

    how to help achieve concrete business results for our customers.

    Join Accenture Operations and become part of the world's largest and most varied group of business operations professionals with unparalleled depth and breadth of consulting, implementation and operations experience.

    You'll help our customers shape change, drive operational improvements, push business innovations and turn insights into actions and actions into concrete business results.

    Turin Don’t just follow the rules. Set them. Being our new Digital Marketing Adobe Campaign Lead means working closely with local brand managers and with the brand team you will ensure that campaign materials are aligned with general warranty, prospecting and identity guidelines.

    In this role you will take care of the following activities :

  • Handle the planning , collection , implementation , monitoring and measurement of digital marketing campaigns , on time and on budget through the Adobe Campaign Platform
  • Manage Data and workflow of construction data and other features of the Adobe Campaign platform for marketing campaigns and CRM analysis
  • Optimize and monthly reporting of results against metrics, including use of web analysis tools such as Google Analytics , Adobe Analytics , Adobe Campaign , email data reporting, ADO (Accenture digital optimization)
  • Perform post campaign analysis to report KPIs and distribute learning for future campaigns
  • What makes the difference

  • At least 3-5 years of experience working in a digital campaign area for an agency or large size business in local market
  • Confirmed experience working with Adobe campaign platform
  • BA / BS or Masters degrees (ideally Marketing, Digital or Business related)
  • Analytical skills, understanding base KPIs for digital campaigns
  • Good knowledge about multivariate testing tools and techniques and CRM tools
  • Fluent in English
  • Excellent client management skills and ability to lead onshore and offshore stakeholders
  • Attitude to work in a rapidly changing environment
  • Best People, Best Training & Best Work : start your adventure at the top Find out how your ideas and creativity can come to life in a young, friendly, dynamic and supportive environment .

    Under the guidance of highly skilled leaders within a structured and customized training framework , you will rapidly build your own professional career, in terms of technical and management skills.

    You will manage complex and challenging projects in an international setting, testing emerging technologies and defining the rules of innovation.

    When there are no limits to passion, there is no limit to innovation Inclusion & Diversity Our Inclusion & Diversity strategy aims to break down all barriers and eliminate prejudice.

    We are committed to providing an accessible, inclusive, open and welcoming workplace environment for people with different abilities, backgrounds, lifestyles, sexual orientation, gender identity, needs and expectations, helping all individuals to make the most of their professional potential.

    We honor our commitments under articles 1 and 18 of Law No. 68 / 1999 and give special consideration to candidates in protected categories

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